Corporate Video Pricing

Video production pricing.

Video provides a terrific return, often earning three to four times the initial investment. But it can be confusing to figure out how much a video will cost to make.

Here’s how we calculate video production pricing. The specifics will vary from project to project, but it should give you an idea of what goes into it. Check out our VIDEO PRODUCTS page for more information on specific types of video content.

PRE-PROduction

hourly rate

$100

  • Video Planning
  • Scheduling
  • Scripting
  • Location Scouting

production

half day rate

$1500

  • Video Crew
  • 4K Cameras
  • Pro Audio
  • Up to 4 Hours

production

full day rate

$2400

  • Video Crew
  • 4K Cameras
  • Pro Audio
  • Up to 10 Hours

post-production

hourly rate

$100

  • Video Editing
  • Graphics
  • Colour Grading
  • Online Backup

Video production pricing uses a combination of day rates for filming and hourly rates for pre and post-production. More effective time spent planning results in a more successful video and less time needed for filming and video editing.

How video production pricing works

Estimating the days needed to film a video or the number of hours of post-production required is difficult for most clients. Because of that, we’ve decided to break down the process and give you some idea of what goes into it. 

Every video project is unique, but we’ve provided guidance below to explain the factors that go into video production pricing.

Video production pricing

PRE-PROduction

hourly rate

$100

  • Video Planning
  • Scheduling
  • Scripting
  • Location Scouting

Pre-Production

Estimating pre-production hours

Pre-production is the most important factor in determining the success of your video. Proper planning improves efficiency. The more time spent in planning, the less time needed for filming, editing, and revisions.

For more complex video projects, pre-production may require 10-20 hours or longer to ensure proper planning and execution.

Factors affecting pre-production time:

  • research and story-finding
  • script writing
  • pre-interviews
  • scouting filming locations
  • overall complexity of the video

production

half day rate

$1500

  • Video Crew
  • 4K Cameras
  • Pro Audio
  • Up to 4 Hours

production

full day rate

$2400

  • Video Crew
  • 4K Cameras
  • Pro Audio
  • Up to 10 Hours

PRODUCTION

How to estimate filming days

The number of filming days required will depend on the type and complexity of the video project. Effective planning will improve efficiency and minimize the number of days needed.

The factors that go into determining the number of filming days needed include:

  • how many interviews will be done
  • how much footage is needed
  • location setup time
  • length of the final video
  • number of filming locations

Post-Production

Estimating post-production hours

Our team edits the footage, adds effects, and polishes your video to make it look and sound great.

Video editing takes most of the time in post-production. A good rule of thumb is that for every hour of filming, roughly 4 hours of editing will be required. Most of our videos need at least 10 hours to edit.

For more complex videos, post-production may take 20-40 hours or more.

Factors affecting post-production time:

  • quantity of footage
  • length of the final video
  • shot logging and transcribing interviews
  • complexity of graphics and effects

Post-PROduction

hourly rate

$100

  • Video Editing
  • Online Backups
  • Colour Grading
  • Cloud Delivery

Video Pricing

Other factors that influence pricing

Here are some other common factors that can affect the cost of producing your video: